Cowlin's committee spent the most on mailing in the quarter, with 81.5% of this total ($18,168) going to Postmaster in Crystal Lake. Table 1 below shows the distribution of how Cowlin's committee spent its money in the first quarter.
Table 1: First-quarter spending by purpose
Purpose
Amount
Percent of total spending
Mailing
$22,293
45.4%
Printing
$10,718
21.8%
Newspaper advertising
$5,496
11.2%
Signs
$5,058
10.3%
Radio advertising
$4,341
8.8%
Advertisting-chamber event booth
$1,010
2.1%
Promotional items
$168
0.3%
Table 2 below shows the top 25 largest single expenditures during the quarter.
Table 2: Largest expenses of the first quarter
Recipient
Date
Amount
Purpose
Postmaster
2016-01-25
$8,072
Mailing
Laurx Design
2016-02-02
$6,824
Printing
Postmaster
2016-03-07
$6,449
Mailing
Postmaster
2016-02-22
$3,646
Mailing
Laurx Design
2016-02-23
$2,965
Mailing
Shaw Media
2016-03-02
$2,891
Newspaper advertising
Laurx Design
2016-03-09
$2,749
Printing
Matrix Broadcasting
2016-03-02
$2,700
Radio advertising
Northwest Herald
2016-02-16
$2,125
Newspaper advertising
AwesomeCampaigns.com, Inc.
2016-01-12
$1,402
Signs
AwesomeCampaigns.com, Inc.
2016-01-15
$1,402
Signs
Shaw Media
2016-03-08
$1,016
Radio advertising
24 Hour Yard Signs
2016-02-23
$734
Signs
AwesomeCampaigns.com, Inc.
2016-02-03
$697
Signs
Laurx Design
2016-02-16
$645
Printing
Shaw Media
2016-03-10
$625
Radio advertising
Huntley Chamber of Commerce
2016-03-11
$600
Advertisting-chamber event booth
Laurx Design
2016-02-23
$535
Mailing
Laurx Design
2016-03-09
$500
Printing
Algonquin-Lake In The Hills Chamber of Commerce
2016-03-11
$410
Advertisting-chamber event booth
AwesomeCampaigns.com, Inc.
2016-02-23
$397
Signs
Laurx Design
2016-02-23
$385
Mailing
24 Hour Yard Signs
2016-02-05
$329
Signs
Woodstock D200 Education Foundation
2016-01-28
$250
Newspaper advertising
Laurx Design
2016-03-11
$238
Mailing
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